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Suzann is a health and beauty writer, and is passionate about animal rights.
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Makeup Without Cruelty
I research each of these companies myself, to make sure they do not test on animals. Plus, companies I've found that are vegan (no animal products in the ingredients), I've notated with a heart. ♥
Companies that have been bought out by corporations that do animal testing (or whose animal testing status cannot be verified), yet still maintain their own cruelty-free status, are notated with an "intersection" sign: ∩.
For a list of cruelty-free makeup brushes, please see Vegan Makeup Brushes.
I keep this list up to date. It's one of the most comprehensive on the web. If you have a non-animal tested company - or even better, a vegan company - that should be added to the list, please let me know!
Non-Animal Tested and Vegan Cosmetics Companies
A - C D - K L - S T - Z and Notes
- Tammy Fender ♥
- Tara Smith Hair Care ♥
- Tarina Tarantino
- Tarte Cosmetics
- Tate's ♥
- Terax Hair Care
- Terra Firma Cosmetics
- Terralina Cosmetics
- Thayers
- TheBalm
- ThereMustBeABetterWay
- Thicker Fuller Hair
- Thierry Mugler ♥
- TIGI ∩ (See note 10)
- Tints of Nature (permanent haircolor)
- Tommy Hilfiger
- Too Faced (many products)
- Tova
- Townley Cosmetics
- Tresemme Hair Care
- Trillium Organics
- Trilogy Cosmetics
- True Natural Cosmetics ♥
- UGloGirl Cosmetics
- Ulta
- Urban Apothecary
- Urban Decay ( ♥They have lots of vegan products - just look on the labeling, and you can tell if a product is vegan.)
- Urtekram ♥ (available at many websites, but do not use Urtekram.net)
- Valana Minerals
- Valerie Beauty
- Vapour Beauty
- Vasanti (many products)
- Vegetarian Shoes And Bags ♥
- Victoria's Secret
- Vincent Longo Wet Pearl Lipstick
- VMV Hypoallergenics
- Votre Vu
- Weleda ♥
- Wildaid (See: David Babaii)
- Wildwind Farm
- Xen Tan (by Premium Sunless Tan)
- Yaoh ♥
- Yes To (Carrots, Cucumbers, Tomatoes) (Most products are vegan ♥, but some contain beeswax and/or honey. Their website "faq" section specifies which products these are.)
- Youngblood Mineral Cosmetics
- Yves Rocher
- Zia
- Ziaja Skincare ♥
- Zosimos Botanicals ♥
- Zoya (for nails) ♥
- Zuzu Luxe ♥
A - C D - K L - S T - Z and Notes
   Notes
  1. Not all vegan and non-animal testing companies sell non-animal hair brushes. This list is for their cosmetics only. For brushes, please see Vegan Makeup Brushes
    2.* An asterisk after a product name on the list indicates that there might be a problem with their anti-cruelty claims. For instance: Herbatint Hair Color says they are "against animal testing." That could mean anything.
    3. **A spokesperson for the company said they are "animal friendly." He didn't get more specific than that.
    4. ***Website states they are "animal friendly." It's a good sentiment, but it's not specific enough to make me 100% comfortable.
    5. I've taken Rimmel London off the list until I can re-verify their non-animal testing status. They were bought out by Coty, and things may have changed. I'll keep you posted.
    6. I've taken Makeup Forever off the list because I'm running into conflicting reports about their animal testing. Even the Campaign for Safe Cosmetics does not know if they use animal testing or not. If you have info, please pass it along to me.
    7. #Origins: Although the company itself does not test on animals, I've heard from a number of sources that their suppliers do. So I've pulled them off the list.
    8. ****Revlon is owned by MacAndrews & Forbes Holdings. Most of MacAndrews' other companies are tech and other non-animal related businesses. But MacAndrews also owns Transtech Pharma, and that's a red flag, since Transtech collaborates with other, unnamed and changing pharmaceutical companies. However, Revlon itself is a big company and makes its own profit, reinvesting much of it back into itself. I've been in touch with them directly, and they haven't disturbed the hair on a bunny since 1989.
    9. Bath and Body Works is back on the list. At this time, the research I've done indicates that they do not test any of their ingredients on animals. Let me know if you've read something different - I'm always open to new findings.
    10. A reader wrote to inform me that TIGI was bought out by Unilever. I will see what information I can find on whether or not TIGI will maintain its animal friendly status, and let you know. Unilever is an animal-torturing company, and I need to find out how that will affect TIGI's ingredient and product testing.
    11. All of Miessence's products are vegan except the following that contain Beeswax:
Mascara
Reflect Outdoor Balm
All Concealers
Jaffa Lip Balm
All Lip Cremes
All Shimmer Cremes
Thanks again to Natalie for this information.
    12. DDF skincare products (owned by Procter & Gamble), are not listed here, even though some of their product labels say "NO ANIMAL TESTING." Here's why: Every time I do research for DDF, I come back - not to any DDF-specific policies, but to Procter & Gamble policies. P&G does do animal testing, although they say they don't do it on "the finished product." That still leaves a lot of bunnies in the labs of their suppliers. I have to assume that DDF follows the P&G guidelines. I'll keep you posted.
    13. Lancaster skin care products is not on my list. They state on their website, "Lancaster does not conduct animal testing on our products or ingredients, nor ask others to test on our behalf, except when required by law." Hmmm. The "required by law" thing doesn't sound good. I'm going to research this further.
    14. A representative from Elizabeth Arden wrote me a personal email, and said they have not engaged in animal testing since 1988. He went on to say that they don't purchase ingredients from suppliers that test on animals. He's aware that the public may be skeptical about this because they are such a large company, but he personally assured me that not only don't they do animal testing, they are also on the forefront of using computer modeling and other non-animal ways to insure that their products are safe. And - yep, there's more - Elizabeth Arden is totally willing to share their computer modeling technology with other companies that want to stop their own animal testing.
    16. Adorned With Grace Minerals may be vegan, but I'm not sure. I'm writing to them. On their temporary site, they say "...our products are made with the most basic and healthy ingredients ... avoiding animal-based products...". It could be a syntax thing, but to me "avoiding animal-based products" is not as clear as if they were to say "vegan".
    17. "We do not conduct animal testing except as required by law." Huh? C.in Australia wrote to me and asked: "I logged onto the Clinique website and they said they do not test on animals or have others test on their behalf unless required by law. Can you please advise why animal testing would be required by law? Does this mean that if I buy one of their products it could have been tested on an animal?"
Here is my reply, and I welcome responses from others who might have more specific information: "I've come up against that statement, too, on many cosmetics sites. One reason they say that is because there are still some countries that require animal testing. The western European countries generally do not, and in fact, some are passionate against animal testing. But some countries do, I'm not sure which ones, and in those cases I would suspect companies that sell there have to say they test on animals.
Another possibility is that with the big companies, their legal departments have them put that statement in, just to cover all bases.
My own personal feeling - and how I determine whether a company goes on my website or not - is that when they say 'except as required by law', I have to assume that they distribute or have a manufacturing base in countries that require animal testing. So I do not put that company on my website.
I feel that a company can choose where it wants to distribute its products, and they can choose not to sell their makeup in countries that require animal testing. So when I see that 'except as required by law' statement, I must assume that they do some animal testing, somewhere."
C. responded, and I agree completely: "It is very sad that the need to test on animals is still allowed to be practiced and these large companies do have a choice but unfortunately it is all about money and greed, if we did to humans what they do to animals there would be a huge outcry."
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